AWARD CATEGORY: IMAGINATIVE TOYS

WINNER

Cityblocks

By: Mideer Toys

mideer city blocks

Age:  2+ years

RRP: £28.99

Children can use their imagination to build freely or use the booklet of ideas, which starts with simple builds and gets harder.  Cultivates imagination and patience, easily suitable for the whole family to play with.

More information at: www.mideertoys.com

Available from: Amazon

Buy now from –    https://www.amazon.co.uk/

What the testers said “This was such a simple idea, so clever though!  I loved playing with the Cityblocks alongside my children.  They made the simple structures and I really enjoyed building more complicated items with their ‘help’ – lots of fun.”

HIGHLY COMMENDED

Baby Born Magic Doll

By: MGA Entertainment

 mga magic doll

Age: 3+ years

RRP: £54.99

Baby Born Magic Dolls have an all-new function – they magically open and close their eyes.  They have ten lifelike functions such as crying tears, eating and drinking – all without the need for batteries.  All in plastic free packaging too.

More information at: https://www.baby-born.co.uk

Available from: The Entertainer

Buy now from –    https://www.smythstoys.com/

What the testers said “Baby Born is iconic and I remember them from my childhood, we all loved the Baby Born Magic Doll, and it got us talking about batteries, and how things can work without them, I also liked the lack of plastic windows on the pack.”

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